Spin to Win

Marketing > Spin to Win tracks the events created by your spin-the-wheel campaign.

What this tab helps you answer

Use it to understand:

  • Who played the wheel
  • Whether they subscribed
  • Which prize was awarded
  • Which discount code was issued
  • Which pages generated engagement

What the list shows

Typical fields include:

  • Email
  • Subscribed status
  • Page URL
  • Played time
  • Created time

This lets your team compare when the widget was shown versus when the visitor actually engaged with it.

Filters that matter

Common filters include:

  • Email
  • Played time range

These filters are useful for both campaign analysis and customer support questions such as lost code follow-up.

What to inspect in the event detail

Open an event when you need the complete prize record, including:

  • Prize name
  • Prize type
  • Coupon code
  • Subscription state
  • Locale
  • Page URL
  • Played and created timestamps

Operating pattern

  1. Check participation and subscription rates.
  2. Identify which prizes are being awarded most often.
  3. Review page-level performance.
  4. Feed the results back into offer design, display timing, or Klaviyo follow-up flows.